Sports are becoming a major worldwide economic growth driver, going beyond simple enjoyment. The sports sector has expanded tremendously as a result of the growing popularity of sports leagues, tournaments, and endorsements. This has created lucrative opportunities for individuals with experience in sports business management. In response to this increasing demand and the necessity for specialised training in the area. IIM Indore and the University of Liverpool have collaborated to develop the Global Sports Business Management Programme and to Shape the Future Sports Business Leaders
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Experts from IIM Indore and the University of Liverpool have created a course that aims to give learners a thorough understanding of a variety of sports business topics. such as sports marketing, sponsorship, event management, and leadership. To guarantee a comprehensive learning experience, it combines interactive instruction, case studies, real-world examples, and practical activities. Rai stated, “We are thrilled to offer this revolutionary programme that will enable participants to take advantage of the enormous opportunities in the sports business industry.”
We’re excited to start new joint projects between our organisations. The curriculum expands on the knowledge of academics from the University of Liverpool Management School’s Centre for Sports Business. And IIM Indore to Shape the Future Sports Business Leaders . It will be very helpful for anyone who work in the sports industry or want to work in it.
